Menstrual Hygiene Day 2025: Why Social Media Deserves Credit For The Day?

Last Updated:May 28, 2025, 07:10 IST

Menstrual Hygiene Day 2025: A German-based NGO named WASH United began a 28-day social media campaign to generate awareness about menstrual hygiene.

Menstrual Hygiene Day 2025: Menstrual Hygiene, one of the most vital components of women’s empowerment, is much more than just the use of sanitary napkins and clean toilets. It determines the overall well-being of all menstruating women around the world.

Menstrual hygiene is a fundamental right of every woman and their dignity. Hence, Menstrual Hygiene Day is celebrated annually on May 28 to make people aware of the importance of good menstrual hygiene management (MHM).

Menstrual Hygiene Day 2025: Theme

Instead of picking up a theme for every year, the Menstrual Hygiene Day awareness campaign has already embarked on a long-term mission. The aim behind the special day is to make more and more people aware of menstrual hygiene so as to turn routine practices of menstruation into part of normal life by 2030.

Menstrual Hygiene Day 2025: History

Menstrual Hygiene Day was observed for the first time on May 28, 2014. It was initiated in 2012 by several organisations involved in public health with a mission to break the taboos of society regarding MHM.

Why Social Media Deserves Credit For The Day?

In 2013, a German-based NGO named WASH United began a 28-day social media campaign to generate awareness about the same. They pointed towards grassroots-level issues like sanitation and hygiene on various social media platforms like Twitter, garnering a considerable amount of positive feedback from the netizens.

Finally, on May 28, 2014, many people around the world celebrated the day for the first time with rallies, exhibitions, movie screenings, workshops and speeches, as well as many such hashtag campaigns on social media.

These initiatives also helped the men tackle the social stigma and help the menstruating ladies embrace the cycle as pride instead of shame, as per a report by Wayback Machine.

Menstrual Hygiene Day 2025: Significance

Various celebrations are carried out on this day to create a world, where everyone who menstruates, feels confident. Furthermore, open discussions about menstrual hygiene promote gender equality.

MHD empowers people and helps in busting any myths and misconceptions about periods. The day is also an important way to raise awareness of period poverty and the need for various hygienic products like sanitary napkins or private places to menstruate.

What Activities Are Done To Promote Awareness Of Menstrual Hygiene?

The following practices are followed in order to celebrate Menstrual Hygiene Day and promote awareness about the same —

1. Expert-led educational webinars are organised to promote the well-being of menstruating women and girls.
2. Workshops promote the usage of sustainable menstrual products without any shame.
3. Panel discussions involving healthcare professionals and activists, as well as policymakers and the common public, are hosted to look into remote places that need more focus for the awareness of menstrual hygiene.
4. Community participation, like rallies or campaigns on social media, to promote awareness of the same.
5. Period-friendly toilets and access to period products should also be checked regularly.

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